AI Wave
Welcome to the AI Wave: The Revolution From The Ocean State, the podcast that explores the impact of artificial intelligence on businesses in Rhode Island and beyond.
Our mission is to empower businesses of all sizes, local policymakers, and Rhode Islanders with the knowledge and tools they need to harness the power of AI. We'll be diving into AI-driven marketing strategies, discussing how AI can revolutionize industries like tourism, manufacturing, and healthcare, and bringing in experts to share their insights on this rapidly evolving technology.
AI Wave
What Has AI Done For Marketing Lately? | with guest Joe Leverone
This week our host Chris Parisi welcomes Joe Leverone, Supervisor of Media Strategy at Brkthru and the two get to talking about media buying, the future of AI in marketing, and the audience we must be targeting the most when it comes to AI education.
TIMESTAMPS!
[00:00:00] Start of Episode
[00:00:17] Welcome Joe Leverone to the Podcast
[00:06:14] AI Was Never Perfect
[00:11:20] Research and Media Planning
[00:14:35] Automated Bidding Solution for Media Buyers
[00:17:51] AI Language Models and Content Output
[00:23:57] Google and Facebook Offer AI Solutions, but Lack Transparency
[00:28:36] Bard or ChatGPT?
[00:31:23] Pros and Cons of Marketing and AI
[00:33:46] The Vital Component of the AI Revolution
[00:37:13] Encourage Conversations on AI
[00:40:43] End of Episode
LINKS!
➤ ➤ ➤ Connect with Chris on social media
Instagram ➤ https://www.instagram.com/cp_trailblaze/
Twitter ➤ https://twitter.com/TrailblazeCP
LinkedIn ➤ https://www.linkedin.com/in/chrisparisi24/
➤ ➤ ➤ Connect with Trailblaze on social media
Instagram ➤ https://www.instagram.com/trailblaze.marketing/
Twitter ➤ https://twitter.com/trailblaze_mktg
Facebook ➤ https://www.facebook.com/trailblaze.marketing
LinkedIn ➤ https://www.linkedin.com/company/trailblaze-marketing/?viewAsMember=true
YouTube ➤ https://www.youtube.com/channel/UCNgeiQVn4YakLrugw_yw0dg
➤ ➤ ➤ Connect with Joe on social media
LinkedIn ➤ https://www.linkedin.com/in/joeleverone/
➤ ➤ ➤ Check out these episode mentions
Made For Advertising Sites ––But are they made for advertisers? (Blog) ➤ https://brkthru.com/2023/08/13/made-for-advertising-sites-surely-theyre-made-foradvertisers/
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